Things I've built.
The agency I run, the tools we've built around it, and a few side ventures. Some are the day job, some are experiments to see if an idea holds up. All of them are live.
Search Influence
The AI-forward agency I co-founded in New Orleans. We run SEO, content, and paid media for higher ed and healthcare.
Bob the Rockstar Agent
Give your AI a job. A field guide from 75 days running one as a real marketing operator: what it costs, how it fails, and what holds up past the demo.
AI Website Grader
Score any site for AI-search readiness, free. It checks content structure and technical health, then estimates how likely you are to get cited by AI.
Ontologizer
Paste a URL, get production-ready JSON-LD. It pulls the entities off a page, enriches them, and writes the schema so search and AI actually understand your content.
LimoService411
A nationwide directory and booking platform connecting riders with limo companies, owner-operators, and chauffeurs.
Barnacle SEO
Rank by attaching your brand to platforms that already rank, instead of grinding out your own domain authority. The strategy, explained.
Plastic Surgeon SEO
Search and digital marketing built only for plastic surgery and cosmetic practices. Niche strategy for one of the most competitive corners of healthcare search.
Higher Education Marketing Institute
Weekly analysis for higher-ed marketers, independent of any vendor. Enrollment strategy, AI visibility, and SEO for the people actually running university marketing.
Higher Education SEO
SEO playbooks for university marketing teams. Site audits, link building, and AI-search work, all pointed at one thing: enrollment growth.
WebBoss, the original
Bossin' the web since 2002. This is the Google Site the rebuild replaces. Kept around for the receipts.
Got something cooking? I'm always up for a tangent.
Got an idea, want to jam on a project, or curious how one of these was built? Say hi.